We look to our achievements to our continued success as an agency. It has been shaping into another stellar year of graphic design, and it’s always great to see our work and our staff recognized.
Two great events – on the same day last week – honored our marketing communications and service towards our clients.
Nick attended the IABC Bronze Quill Awards. Like last year, the event combined both IABC Dayton and IABC Greater Cincinnati chapters. A keynote by James Czar and some lively entertainment provided an energetic award ceremony. Professionals were recognized with awards of Excellence and Merit; each category representing the highest level of accomplishment in business communications. The winning entries reflected the combined areas’ outstanding accomplishments in planning, execution and measurement.
Our work with Terrain SIM and Antioch University McGregor was recognized for the Award of Excellence in the Marketing Communications category of the Communication Management division. With the University’s goal of raising enrollment for the Fall semester, we conducted marketing research and used a variety of multimedia to execute the brand messaging. Messaging was represented graphically for the many facets of the campaign that included an email campaign, direct mail, social networks, and promotional items. With the effective marketing campaign approach, we exceeded the enrollment goal by nearly 10%.
Here’s a full list of Bronze Quill winners. Congratulations to all the entries!
That same evening Roger attended the Greater Dayton Advertising Association’s Mercury Awards. A ceremony honoring advertising professionals in sales and support roles.Joyce Jones was nominated as the Best Print/Specialty Buyer. She’s that friendly voice you hear from Bing that takes our creative work and helps get the message out there. Without her production skills, quality assurance, and communication management, we’d have a hard time handling the efficient process and control point to deliver qualified product.
Now that we tooted our own horn. Back to the daily task at hand, to produce award-winning marketing communications, with a friendly smile on our face.